Bringing accountability into focus

Accountability Lens Asia (ALA) is dedicated to examining and holding companies in Asia accountable for their commitments to animal welfare and sustainability.

Just like a lens brings clarity to what we see, ALA sharpens the focus on corporate practices, highlighting both achievements and gaps in transparency. By shining a light on these efforts, we aim to inspire progress, foster trust among stakeholders, and drive meaningful change for animals, people, and the planet across the region.

ALA seeks to inspire change across industries, empower local communities, and pave the way for sustainable and cruelty-free practices.

Hens in Asia
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Cage-free Commitments

Across Asia, companies are making cage-free commitments to improve animal welfare and end the cruel confinement of hens. While these pledges are a step forward, progress is often slow, with many lacking clear timelines and transparency. Today, over 90% of Asia’s egg-laying hens are still kept in cramped cages, unable to engage in natural behaviors like nesting or spreading their wings. This not only harms the animals but also raises concerns about food safety, as cage systems are linked to higher disease risks.

Sustainability Commitments

Sustainability promises are crucial in the fight against climate change. In Asia, companies have pledged to reduce carbon emissions, adopt renewable energy, and cut plastic waste. But too often, these commitments fall short, with little measurable progress or transparency. Asia is particularly vulnerable to climate change, and businesses must step up - turning promises into real action to protect communities and the environment.

What

WE

Do

Cage-free commitments

Accountability starts with scrutiny. At Accountability Lens Asia, we’re committed to holding companies responsible for delivering on their promises to animals, people, and the planet.

For Businesses:

Commitments are not enough—actions and transparency are non-negotiable. We monitor your progress, highlight shortcomings, and push for measurable change to ensure you meet your obligations.

For Advocates:

Partner with us to expose corporate inaction and demand accountability. Together, we can drive systemic change for animals and the environment.

For Consumers:

Stay informed, ask questions, and hold brands accountable. Your choices can amplify the demand for corporate responsibility.

We’re here to ensure that no commitment goes unchecked. Reach out to us at info@accountabilitylens.org to learn more or collaborate.